*good work needs no explanation
100%
00:00:00
11.1111° S,
222.222

AREN'T WE ALL TIRED OF BORING CONTENT?

Don’t be boring.

Don’t be boring.

We believe good ideas don’t need much dressing up.
We make things people actually enjoy watching, in the places they already spend time.

Brands aren’t built on posts or trends.
They’re built on ideas people remember, talk about, and recognise later with an “oh yeah… I’ve seen them before."

[1]

organic social

We’re chronically online, so we know what people actually want to watch - and we help you make it.
[2]

billboard stunts

Call us - we’ll come up with something (hopefully).
[3]

creator seeding

We work with creators who already make sense for your brand - and help build a long-term creator program that compounds over time.
[4]

Performance (Meta)

We run paid to support what’s already working - and make ads that feel organic.
Chat with us

We’ll make people love you at first scroll.

we're something
of a unicorn.
not mythical,
just one of a kind.

OVER 100M VIEWS DELIVERed ACROSS ALL PLATFORMS

2.1M

VIEWS

10m+

IMPRESSIONS

27k

FOLLOWERS
Client name, brand name

OVER 80 MILLION ORGANIC VIEWS ACROSS TIKTOK & INSTAGRAM

50m

statistic label

229k+

statistic label

13%

statistic label
Client name, brand name

Josh joined us to support Meta, but quickly added value well beyond a single channel. He’s helped us connect performance, creative, and process in a way that’s practical and sustainable. When we needed additional capabilities or expertise, he has brought in the right support through his network, shaping the approach around what the business actually needed.

He’s a genuine champion of our brand and easy to work with.

50m

statistic label

229k+

statistic label

13%

statistic label
Laura, Unyoked

OVER 100M VIEWS DELIVERed ACROSS ALL PLATFORMS

1M+

VIEWS

+55,000

FOLLOWERS

100+

INFLUENCER COLLABORATIONS
Client name, brand name

Everyone knows they need better content but have no idea where to start. Josh cuts through the noise - he's insane at identifying the real story worth telling and building campaigns that actually move the needle. If you're stuck spinning your wheels on creative, he's your guy.

50m

statistic label

229k+

statistic label

13%

statistic label
Gabe, Exposure

OVER 100M VIEWS DELIVERed ACROSS ALL PLATFORMS

2.1M

VIEWS

10m+

IMPRESSIONS

27k

FOLLOWERS
Client name, brand name

Josh has an exceptional pulse on social and culture and consistently turns trends into sharp, brand-relevant content. He goes above and beyond in how he pushes creative, manages creators, and connects content back to real business outcomes. Josh brings rare ownership and energy, thriving in fast-moving environments.

50m

statistic label

229k+

statistic label

13%

statistic label
Tamir, Noon

Meanwhile, companies like Spotify, Burga, Los Angeles Chargers, Kiehl’s Since 1851 and MCM have all applauded Kessel’s quirky approach underneath the viral video, calling him a “genius” or saying that he possesses “main character” energy.

50m

statistic label

229k+

statistic label

13%

statistic label
Client name, brand name

Always working, never hangs out with me - good marketer, bad best friend.

50m

statistic label

229k+

statistic label

13%

statistic label
Robbie, Housemate

In all seriousness, if you have an idea, half an idea, or no idea - give me a call. I’d love to chat.

-

Josh